By Generational EquityApr 2, 2019, 09:00 et
Generational Equity, a leading mergers and acquisitions advisor for privately held businesses, is pleased to announce the sale of its client, Heartland Woodcraft Inc., to DGS Retail LLC. The acquisition closed November 30, 2018.
Heartland Woodcraft had its humble beginning at a small woodshop in 1996. It has since grown to a sprawling 105,000-square-foot facility located in West Bend, Wisconsin. Heartland’s highly skilled craftspeople manufacture top-quality products, building custom fixtures and displays for the nation's top retailers.
With a business that focuses on store displays, end caps and signage, DGS Retail is comprised of more than 1,000 individuals who pride themselves on innovation, speed, service and mission. With headquarters in Chicago, Illinois, it operates manufacturing locations and distribution centers across the U.S. and has a sourcing office in Asia.
Heartland complements DGS Retail’s current operations, which specialize in store décor and graphics, as well as imported fixtures and merchandising solutions.
“Heartland offers DGS Retail an exciting opportunity to expand our core offerings,” said Tom Vogt, DGS Retail’s Corporate President. “Adding domestic wood manufacturing makes DGS a true one-stop shop for our customers and strengthens our position within a very competitive marketplace.”
Generational Equity Senior Managing Director Doug Smith’s team, led by trusted affiliate Stephen Dinehart and assisted by Senior VP Ryan Johnson, successfully closed the deal.
“Heartland Woodcraft’s acquisition by DGS Retail is a great example of a win-win deal,” said Dinehart. “Not only does DGS Retail expand their in-house production capabilities, deepen their customer base and add fantastic human capital in both leadership and production; but our client has the opportunity to realize significant additional financial rewards while continuing to grow and expand the business they founded.”
About Generational Equity
Generational Equity, Generational Capital Markets (member FINRA/SIPC), Generational Wealth Advisors, and DealForce are part of the Generational Group, which is headquartered in Dallas and is one of the leading M&A advisory firms in North America.
With over 250 professionals located throughout North America, the companies help business owners release the wealth of their business by providing merger, acquisition, and wealth management services. Their four-step approach features exit planning education, business valuation, value enhancement strategies, and M&A transactional services.
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I wanted to take this opportunity to thank you for all that you have done for us. Not only did you take care of all the aspects of the sale but took extra care to make sure we knew what it looked like every step of the way. I will definitely recommend your company to anyone that is in a position to or looking to exit their business.Shane and Johanna Kline, Owners of Vision Upfitters
We had the pleasure of working with Mr. Ahmad Behjati Managing Director, M&A, for Generational Equity during our acquisition of Papa's Dodge in late 2021. Generational Equity and Mr. Behjati represented and marketed Papa’s Dodge. As our primary contact, Mr. Behjati was professional in every facet of this acquisition process, conveying valuable advice most times and assisting us in every step of the process.Rick Greene of Dobbs Equity Partners LLC
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Greetings Mike. Thank you for the captivating and compelling presentation you made at the Phoenix presentation last week. Over many years in business yours was the most informative and well-presented presentation, on any subject, that I have ever attended! Your energy and enthusiasm combined with your concise and captivating support of your positions with easily understood examples and data was compelling.Pete L.
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I decided to attend the conference and hopefully receive some guidance on how to structure an exit plan of my business. Upon arriving at the conference, I was so impressed with the presentation given by Generational Equity that I set a future appointment that week to discuss the possibility of selling my business with their Senior Managing Director David Robinson.JoAnn Ellis, Owner of Fondren 5 Star Kennels
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After attending a conference with GE, I decided that the value they bring would be worth the expense and as soon as I started working with them, I realized that was the right decision. When we started to get LOIs, Fred Zweifel took the lead on the communication and supported negotiations throughout the process, which got tricky as we moved forward. I learned that it can be common for companies to make a great offer then work to erode that price with their discoveries, but Fred and the GE team kept that from happening.Caroline Connelly, CEO, OptoTest
I wanted to write you a quick letter to express our appreciation and our delight on the outcome of helping us through the process of our recent sale. We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.Terry D. Wickman, President, Keytroller
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