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What Is Due Diligence In A Business Sale?

By Generational Equity

due diligence business sale

Business owners often ask us what to expect during the 9-18 months it takes to close a deal with a buyer. Although the answer to this question can vary because the nuances and issues faced by sellers are as unique as fingerprints, one common thing can be expected in ALL transactions: a grueling 3-month to 6-month process we call due diligence.

No matter what industry you are in, no matter how well run your business is, and no matter how soundly you have documented your history/future, be prepared to spend HOURS going over 200-300 questions that buyers will provide you once the letter of intent is signed to acquire your business.

This stage of the business sale cycle is so intense that there is an old saying in our industry: A deal isn’t really a deal until it falls apart at least once during due diligence – and that is if you have a qualified M&A professional by your side.

The reality is, based on countless input from our clients, no matter how well we prepare our clients’ businesses for due diligence and no matter how well we prep our clients personally for the mentally grueling process, until you go through it, you have no idea what it is like. Don’t just take my word for it. Listen to input from a sampling of clients who have successfully traversed the process with us:

“But I Am Ready”

You may be wondering why, if you do your homework in advance and have prepared documentation in the form of an evaluation and offering memorandum, is due diligence so painful and difficult? Simply because any reputable buyer, before investing in a privately held company, will need verification that the business they are looking at:

Sometimes our clients get upset and take these in-depth questions very personally. They often wonder: Why are they asking me so many questions about our financials? My word is my bond, don’t they trust me? This is the HUGE advantage of hiring Generational Equity to work for you; not only can we explain to you why the buyer is asking for your accounts receivable from 2012 but we can also, based on our experience, push back on the buyer if the questions are unreasonable or, in some cases, not applicable. If you are negotiating on your own, learning on the job how to close a deal, you could eventually take something personally and blow up the deal with a tirade. 

Our dealmakers specialize in taking your tirades instead of the buyer getting them.

The second issue to consider as you look at due diligence is this: As with most sales processes, time is a deal killer. That is, the longer a deal takes to close, the more deviations from the path into the weeds of due diligence minutiae, the greater the chances that something will happen to affect the deal actually closing. 

This concept is simply a matter of time over energy. Buyers are by and large patient folks, but the one thing that they don’t have in abundance is time. Professional buyers may be looking at several opportunities simultaneously and if yours begins to drag on, if you are unable, for example, to answer questions in a timely fashion that to them are vital, the odds of them canceling the transaction and moving on to a more viable opportunity rise.

During due diligence you want to avoid the abyss of time wasting and keep your transaction on track. Again, another advantage of hiring Generational Equity to do the heavy lifting for you: Our deal teams are extremely experienced in actually closing deals. Unlike your local business broker or your Cousin Larry (who sold his liquor store to your Uncle Carl in 1963), our dealmakers know how to delicately navigate the due diligence waters, keeping both our clients sane and buyers informed and on track.

Time and space (and my editors) do not allow me to go into all the details that encompass due diligence. Suffice to say be prepared for the most grueling 3-6 months of your life. If you would like to learn more about how to survive it, attending a Generational Equity M&A seminar makes tremendous sense. Our seminar leaders and managing directors that conduct these have years of experience in working with business owners just like you and can provide you with more details about due diligence and how to survive it.

Interested in attending? Visit our website, leave us your contact information, and we will be in touch.

Carl Doerksen is the Director of Corporate Development at Generational Equity.

© 2016 Generational Equity, LLC. All Rights Reserved.

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I wanted to write you a quick letter to express our appreciation and our delight on the outcome of helping us through the process of our recent sale. We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.
Terry D. Wickman, President, Keytroller
Greetings Mike. Thank you for the captivating and compelling presentation you made at the Phoenix presentation last week. Over many years in business yours was the most informative and well-presented presentation, on any subject, that I have ever attended! Your energy and enthusiasm combined with your concise and captivating support of your positions with easily understood examples and data was compelling.
Pete L.
I would like to thank you and your firm, Generational Equity, for being our valued advisors in our journey.
Bil MacLeslie, CEO, ipHouse
Michael worked tirelessly, He followed every lead meticulously and urgently to make sure nothing was missed.
Robert Evans, President and CEO of Mealtracker Dietary Software
I must say that I have never worked with a more driven, competent and focused individual as Don Ho.
Jay Dinnison, Owner of Sharpe Mixers
Generational Equity’s assistance was invaluable in compiling and marketing our business.
Bil MacLeslie, CEO, ipHouse
Bruce and I wanted to take this opportunity to thank Generational Equity for assigning Musa Jagne to our transaction. In Bruce’s words, “Musa did one hell of a job for us!”
Karen S. Williams, CFO, BW Manufacturing
Generational Equity educated and informed us – so that we could be on the upside of a good decision (to sell).
Bil MacLeslie, CEO, ipHouse
Thank you again for all your guidance and support. Any company will achieve what they intend, if they have you on their team!
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
We thank you Eric and Generational Equity making our dream come true.
Larry Moore, Owner, A Company Portable Restrooms
The process was much more involved than I expected and your help, experience and advice was a big factor in making the negotiations go as smoothly as possible.
Terry D. Wickman, President, Keytroller
I quickly recognized that Don was working for Sharpe Mixers above all else, and held our interests above others.
Jay Dinnison, Owner of Sharpe Mixers
We are extremely pleased with the way Generational Equity handled the sale of our company. Your associates, Tom and Chris, did an outstanding job of getting us (me) through the process.
Michael J Polarek, President, Paragon Packaging
We were happy to see the interest in our company and what we cherished has not just a valuable company but an important company to the communities we served in.
Larry Moore, Owner, A Company Portable Restrooms
Thanks again Phil and feel free to have a future client call me if they would like a referral. You are a true professional!
Andy Graham, Vice President, Modern Heating & Plumbing
Tom Staszak is one of the most professional people I have dealt with in my last forty years of business. You’ve got a great group of people and you have built a truly professional organization.
Michael J Polarek, President, Paragon Packaging
I couldn’t have asked for a better team than Michael and Deborah. We couldn’t have done it without them.
Robert Evans, President and CEO of Mealtracker Dietary Software
We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
The help you provided us during each step of this process made us feel very comfortable and confident we were selecting the right approach to transition our Company.
Andy Graham, Vice President, Modern Heating & Plumbing
We knew it would be a difficult task to have someone really understand our business and our market, prior to researching a possible buyer, so it was imperative that we found someone of your caliber, with definite proven experience in this area.
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
Your wisdom and experience were invaluable to me during this once-in-a-lifetime transaction.
Ralph Noblin, President of Noblin & Associates
We will highly recommend Generational Equity and Musa Jagne to any business owner about to embark on the same process.
Karen S. Williams, CFO, BW Manufacturing