Many owners of small to mid-sized companies think the export market lies beyond their company’s abilities.
Key to a mid-market company’s success when exporting is to believe it’s possible, says Roy Paulson, CEO of Paulson Manufacturing Corporation of Temecula, California, the 2011 Small Business Administration District Exporter of the Year. The industrial safety products company, founded 15 years ago, currently ships more than 50% of its output to foreign markets.
The NCMM survey also discovered that the most successful mid-market exporters exhibited these characteristics:
A survey conducted in 2015, in partnership with American Express and Dun & Bradstreet, found:
Overall, the survey concluded:
“Middle market firms are cautiously—and strategically—entering foreign markets,” said Susan Sobbott, president, global corporate payments, American Express. “Mid-sized companies are driving job growth domestically, and many could benefit from overseas expansion earlier in their lifecycles.”
If you’re looking for new markets for your products and services, think strategically about the idea of exporting to other countries.
For more information about how to succeed in international markets, consider a visit to Growing Global, an American Express site with free information designed to help small and middle market companies grow into international markets.
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