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Insights > Generational Group Acquires Majority Stake in Tech Services Firm Precocity

Generational Group Acquires Majority Stake in Tech Services Firm Precocity

By Generational Group

Precocity

We are pleased to announce that Generational Group has backed a management-led buy-out in tech consulting firm Precocity. The transaction and partnership was finalized on February 1, 2022 with Precocity’s parent company, Chenega Corporation. The acquisition will allow our organization to add technology solutions to our growing suite of advisory services.

The addition of technology services is a natural extension for our firm, with our purpose to make a difference in the lives of our clients. Digital challenges facing companies today can be daunting and difficult to navigate, and Precocity will enable us to help business owners by providing innovative technology solutions.

Located in Dallas, Precocity is a consultancy focused on software/data engineering, AI/machine learning, web/mobile development, and UX research and design. The company’s passionate team of technologists create and deliver value to clients through the use of cutting-edge technologies, providing solutions to problems born out of today’s digital age. Precocity helps some of the world’s leading brands harness data, technology and creativity to rapidly transform great ideas into digital experiences.

Precocity’s services include: Cloud Solutions and Software Engineering; Data Science and Modern Data Platforms; UX/UI and Customer Experience; and Web and Mobile Development.

Tim Doll, President & CCO of Precocity stated, “We are very pleased to be joining a leading organization like Generational Group. From our very first meeting, we were impressed with their dedication to their clients’ success and their awareness that success in today’s environment includes harnessing vital technology platforms. Most importantly, we have core value alignment, and we look forward to helping the Generational team provide stellar service to its clients.”

President & CEO of Generational, Ryan Binkley, said, “This is a significant day for Generational and our clients. As a growing professional services and advisory firm, our reputation is built on meeting the needs of our clients. Whether they are looking to grow or eventually exit, we recognize the major role technology plays in building a successful business. That is why we are excited to partner with the experienced team at Precocity, whom we look forward to working with for years to come. Together, we are confident that we will build the leading middle market technology consulting practice.”

He added, “Our investment in Precocity will help them reach the next level of growth and development to meet the growing demand for their services. The team that Tim has brought together is truly world-class and we are very excited to invest in their future as they join our firm.”

Precocity’s executive staff and team will all be retained to help Generational provide critical technology solutions and services to its client base of business owners throughout North America.

Carl Doerksen is the Director of Corporate Development at Generational Equity.

© 2022 Generational Equity, LLC All Rights Reserved

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I couldn’t have asked for a better team than Michael and Deborah. We couldn’t have done it without them.
Robert Evans, President and CEO of Mealtracker Dietary Software
We were represented by Michael Goss with Generational. The due diligence was grueling and exhausting, but Michael propped us up and kept us motivated throughout the process. Debi and I continued to ask each other how we could possibly make it through this process without the assistance of Michael. Michael's professionalism and knowledge is absolutely amazing, and we are so blessed to have had him by our side as we made our future dreams come true.
Bob and Debi Lee, Owners of BL Technology, Inc and BL Tl Services, LLC
Through the sale process, Generational brought in several interested buyers and we closed in about 6 months. I am so glad I accepted that invitation to the conference and could not be happier with the whole process. The team at Generational coupled with their knowledge and guidance was so valuable that in the end, I know I could never have done this on my own!
JoAnn Ellis, Owner of Fondren 5 Star Kennels
Your wisdom and experience were invaluable to me during this once-in-a-lifetime transaction.
Ralph Noblin, President of Noblin & Associates
We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
The professionals at Generational Equity then helped develop a roadmap for enhancing the value of the firm and an evaluation report. This was completed by June 14, 2021. We then developed the Confidential Information Memorandum and put Taylor Studios, Inc. on the market by July.
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Betty L. Brennan, President, Taylor Studios
Thanks to you, the entire GE team and especially Michael Goss for driving a great valuation, coaching me and driving the process across the finish line. Please let me know if there is anything I can do to support GE going forward. P.S. Given my experience with GE I felt comfortable enough to sign up with Generation Wealth Advisors!
Tom Currier, Former President & CEO, Rackmount Solutions
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Robert Evans, President and CEO of Mealtracker Dietary Software
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Bil MacLeslie, CEO, ipHouse
We thank you Eric and Generational Equity making our dream come true.
Larry Moore, Owner, A Company Portable Restrooms
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Bil MacLeslie, CEO, ipHouse
We had the pleasure of working with Mr. Ahmad Behjati Managing Director, M&A, for Generational Equity during our acquisition of Papa's Dodge in late 2021. Generational Equity and Mr. Behjati represented and marketed Papa’s Dodge. As our primary contact, Mr. Behjati was professional in every facet of this acquisition process, conveying valuable advice most times and assisting us in every step of the process.
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Bryan D. Horn, Owner, Over Under Clothing
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Jay Dinnison, Owner of Sharpe Mixers
I decided to attend the conference and hopefully receive some guidance on how to structure an exit plan of my business. Upon arriving at the conference, I was so impressed with the presentation given by Generational Equity that I set a future appointment that week to discuss the possibility of selling my business with their Senior Managing Director David Robinson.
JoAnn Ellis, Owner of Fondren 5 Star Kennels
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Caroline Connelly, CEO, OptoTest
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Salvo Stoch, Founder and CEO of Sleeping Partners
I wanted to take this opportunity to thank you for all that you have done for us. Not only did you take care of all the aspects of the sale but took extra care to make sure we knew what it looked like every step of the way. I will definitely recommend your company to anyone that is in a position to or looking to exit their business.
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