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A+ rated by the BBB

By Generational Equity

BBB Rated

With 99.99% of clients satisfied with our service, we are A+ rated by The Better Business Bureau.

We are extremely proud of our A+ rating with The Better Business Bureau. We have worked hard to build such strong working relationships with our clients over the years, and their consistent happiness with our service is a reflection of the high standards that we achieve throughout the business.

What does an A+ rating actually mean?

If you take a look at The BBB website for yourself, you will see we are one of just a handful of companies that can claim such an impressive and consistent rate of client satisfaction. But what does our A+ rating actually mean?

The BBB bases its ratings on a scoring scale of 13 factors. These are things like the volume of complaints, the number of unresolved or unanswered complaints, failures to address a complaint pattern and the amount of time a company has been in business. In order for us to achieve our A+ rating, we need a score of at least 97 out of 100. But because The BBB also uses negative scores in their rating system, our score as a percentage of the entire scale is actually more like 99.2%. Or, in other words, we achieved perfect scores on at least ten out of the 13 factors.

Taking customer care seriously

But we’re not perfect. Miscommunication happens and on the very rare occasions when one of our clients is not completely happy with our service – currently less than 1 out of every 1000 clients – we always act quickly to ensure a swift settlement and satisfactory resolution for the individual or company concerned.

In fact, you can see this for yourself on The BBB website. We have been able to respond to and resolve all of the 9 complaints left about our business just by talking to the client and understanding their needs. No bad blood, no legal action, just a swift and satisfactory solution to small misunderstandings.

The vast majority of these clients have since apologized for going to The BBB without speaking to us first. Indeed, many of them have actually written to The BBB, requesting that their reports are taken down. Unfortunately, The BBB lists all complaints for a minimum of three years. So, while many of our clients wish their comments weren’t on the website, The BBB continues to show them. Although our clients and ourselves may not think it is an accurate reflection of the facts, the resolved issues listed nevertheless show our commitment to customer care.

If you are a client and wish to speak to someone about an issue, or leave feedback about our service, please feel free to send us a message, or speak to someone immediately using our urgent contact number. Business owners that are considering using us to grow and exit their companies can also use the above methods of contact in order to speak to someone in more detail about our service and our company in general.

Whatever your issue or query, big or small, we’re dedicated to helping you as best we can. And that’s why The BBB rates us so highly.

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Michael worked tirelessly, He followed every lead meticulously and urgently to make sure nothing was missed.
Robert Evans, President and CEO of Mealtracker Dietary Software
Thanks again Phil and feel free to have a future client call me if they would like a referral. You are a true professional!
Andy Graham, Vice President, Modern Heating & Plumbing
Thank you again for all your guidance and support. Any company will achieve what they intend, if they have you on their team!
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
Tom Staszak is one of the most professional people I have dealt with in my last forty years of business. You’ve got a great group of people and you have built a truly professional organization.
Michael J Polarek, President, Paragon Packaging
Generational Equity’s assistance was invaluable in compiling and marketing our business.
Bil MacLeslie, CEO, ipHouse
We will highly recommend Generational Equity and Musa Jagne to any business owner about to embark on the same process.
Karen S. Williams, CFO, BW Manufacturing
The help you provided us during each step of this process made us feel very comfortable and confident we were selecting the right approach to transition our Company.
Andy Graham, Vice President, Modern Heating & Plumbing
I couldn’t have asked for a better team than Michael and Deborah. We couldn’t have done it without them.
Robert Evans, President and CEO of Mealtracker Dietary Software
Bruce and I wanted to take this opportunity to thank Generational Equity for assigning Musa Jagne to our transaction. In Bruce’s words, “Musa did one hell of a job for us!”
Karen S. Williams, CFO, BW Manufacturing
I wanted to write you a quick letter to express our appreciation and our delight on the outcome of helping us through the process of our recent sale. We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.
Terry D. Wickman, President, Keytroller
We were happy to see the interest in our company and what we cherished has not just a valuable company but an important company to the communities we served in.
Larry Moore, Owner, A Company Portable Restrooms
I must say that I have never worked with a more driven, competent and focused individual as Don Ho.
Jay Dinnison, Owner of Sharpe Mixers
Your wisdom and experience were invaluable to me during this once-in-a-lifetime transaction.
Ralph Noblin, President of Noblin & Associates
Greetings Mike. Thank you for the captivating and compelling presentation you made at the Phoenix presentation last week. Over many years in business yours was the most informative and well-presented presentation, on any subject, that I have ever attended! Your energy and enthusiasm combined with your concise and captivating support of your positions with easily understood examples and data was compelling.
Pete L.
We thank you Eric and Generational Equity making our dream come true.
Larry Moore, Owner, A Company Portable Restrooms
Generational Equity educated and informed us – so that we could be on the upside of a good decision (to sell).
Bil MacLeslie, CEO, ipHouse
We are extremely pleased with the way Generational Equity handled the sale of our company. Your associates, Tom and Chris, did an outstanding job of getting us (me) through the process.
Michael J Polarek, President, Paragon Packaging
I would like to thank you and your firm, Generational Equity, for being our valued advisors in our journey.
Bil MacLeslie, CEO, ipHouse
The process was much more involved than I expected and your help, experience and advice was a big factor in making the negotiations go as smoothly as possible.
Terry D. Wickman, President, Keytroller
We are very happy with the end result, and are very happy to be able to move forward with all of our future growth plans.
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
We knew it would be a difficult task to have someone really understand our business and our market, prior to researching a possible buyer, so it was imperative that we found someone of your caliber, with definite proven experience in this area.
Rick Nowak, President/CEO, Kurz Electric Solutions, Inc.
I quickly recognized that Don was working for Sharpe Mixers above all else, and held our interests above others.
Jay Dinnison, Owner of Sharpe Mixers