Steve Heimstead has over 15 years of Mergers & Acquisitions experience representing principals in transactions on both the buy and sell side. Prior to joining Generational Equity, Steve Heimstead was Vice President, Mergers and Acquisitions at Citigroup Geneva Capital Strategies, Inc. and was involved in completed transactions totaling over $150 million. Prior to Citigroup Geneva, Steve participated in the successful completion of numerous sell-side transactions (totaling $250 million) as well as several financial advisory projects while at Hartsfield Capital, Inc. Before Hartsfield, as the Acquisition Manager at Quest Education Corp., he was responsible for growth through multiple acquisitions which led to a successful IPO. He graduated from the University of Texas at Austin with a BBA and earned a MBA from the University of North Texas.